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25 Years of Investment – The Blue Chip Story

28th April 2017

Blue Chip 25 Years
From humble beginnings in Bournemouth in the early 1990s, Blue Chip are now one of the most prominent IT companies on the South Coast – as well as having a significant presence in London and Leeds – with customers spanning from SMEs to global, household names.


Richard Cook, Managing Director at Blue Chip, says: “I’m so proud of how Blue Chip has evolved over the years into the business we are today as we hit our silver anniversary. Now with 188 gifted staff and partnerships with some of the biggest vendors in the IT industry, we provide Managed Services, Cloud Services and on-premise solutions to customers of all shapes and sizes, all around the UK. As we head into our 25th year and continue to release more products and services to support the ever-changing technological needs of our customers, the progress that we have made shows no sign of slowing down.

Blue Chip was formed in 1992 as a telecommunications company who specialised in Telex, and was one of the first businesses to champion Windows-compatible Telex systems. Throughout the nineties, Blue Chip took a leaf from Lord Alan Sugar’s book and were very successful with their clone PCs. They began supplying hardware, software and some IT services, moving from retail to a B2B reseller in 2000, with Siemens and Fitness First as the first of their significant customers. With the addition of Sales and Marketing Director Anthony Green to the business in 2005, Blue Chip’s management team were ready to make significant investments for the future.

“The investment we made in virtualisation skills early on and becoming resellers of new technology from VMware and EMC paved the way to the company we are today,” says Green. “We look upon our technical capability as our core asset, and have continued to have this philosophy ever since. Staying at the forefront of technological advances has secured countless business wins over the last couple of decades, as we believe it’s important to be able to deliver the very best and latest in tech for our customers.”

Blue Chip continued to invest and began their transition from reseller to service-led IT experts in 2010; as early adopters of Cloud technology they built their first shared Cloud platform based on VMware. Following on from this, a strategic partnership with Vodafone agreed in 2013 enabled the business to build their 2nd generation Cloud platform, now housed in Vodafone’s Tier 3 datacentres and offering their customers the ultimate secure and robust virtual platform. Between 2014 and today, the company have also invested over £1 million in their ServiceNow Service Desk, taking the confident final step to secure their position as a premier 24/7 Managed Services provider.

“Managed Services is the future of IT,” continues Cook. “Whether a business has a small office or employs thousands of people all over the world, their IT goal remains the same; that is, they want to concentrate on the successful running of their business and not have to worry about their IT day-to-day. In addition to this, the ongoing transition to a digital economy means that we are now seeing more and more customers look to re-allocate their internal IT resources to drive business-led IT projects. We have already secured a number of new Fully-Managed Service customers this year, and the addition of our Security Managed Service and our work incorporating Microsoft Azure into our Hybrid Cloud offering has cemented where our focus will be for the next five years. We will continue to provide unparalleled service excellence, as well as investing in our people and processes and further driving down the cost of Managed Services for our customers with the use of automation.”


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